AIOU Course Code 8431 Question Paper Spring 2025
ALLAMA IQBAL OPEN UNIVERSITY, ISLAMABAD
(Department of Business Administration)
WARNING
- PLAGIARISM OR HIRING OF GHOST WRITER(S) FOR SOLVING THE ASSIGNMENT(S) WILL DEBAR THE STUDENT FROM THE AWARD OF DEGREE/CERTIFICATE IF FOUND AT ANY STAGE.
- SUBMITTING ASSIGNMENT(S) BORROWED OR STOLEN FROM OTHER(S) AS ONE’S OWN WILL BE PENALIZED AS DEFINED IN THE “AIOU PLAGIARISM POLICY”.
Course: Business Research Methods (8431) Semester: Spring, 2025
Level: BBA
Total Marks: 100 Pass Marks: 50
ASSIGNMENT No. 1
Q. 1 Research performs a distinct function to assist managers to enhance in the decision-making process while effectively gathering information. Elaborate this statement. (20)
Q. 2 Being a researcher in the services organization, how can you search the opportunities and monitor the threats to your product? (20)
Q. 3 Develop a correlation between concept, hypothesis and theory. Discuss the significant features and classifications of developing theory. (20)
Q. 4 Discuss in detail the research data procedure. Elaborate the nature and types of primary and secondary data sources. (20)
Q. 5 Analyze logically data acquiring legitimacy relating to internal and external analysis. What special problems do open-ended questions have and how can these be reduced? In what situations the open-ended question is most useful? (20)
ASSIGNMENT No. 2
Total Marks: 100 Pass Marks: 50
Q. 4 What are the various methods of collecting primary data for research in business? Discuss with examples. (20)
Q. 2 Discuss and evaluate the basics of exploratory research and its effects on business research with examples. (20)
Q. 3 Explain the concept of observation. Discuss the strengths and weaknesses of observation with examples. (20)
Q. 4 Define non-probability sampling. Discuss the various types of non-probability sampling with examples. (20)
Q. 5 What are the various fundamentals of a business research report? Discuss with examples. (20)
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